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Category Archive for: ‘Marketing’

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    Are Paper Textbooks on Their Way Out?

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    It seems that in this day and age, everything we see on a daily basis has a digital option. As higher education professionals have seen in the past few years, textbooks are moving toward digital platforms. Capabilities and Benefits of Digital Textbooks As college students …

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    Corcoran Cross-Media Marketing

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    Technology seems to change just as fast as we can get used to it. As marketers, we are always trying to stay up on the latest technologies so we can reach consumers through as many channels as possible. We do this to increase response rates …

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Marketing Solutions for Higher Education